About Us

Revenue Growth & Credit Specialists

By engaging us you will get a unique perspective; utilising our vast experience and panel of trusted partners, we offer affordable and practical solutions to accelerate revenue, improve cashflow, and reduce debt.

The owners of SalesCRED have over 40 years combined sales and marketing experience including 14 years in sales management, leadership and consulting roles, and over 33 years’ experience within the credit industry.

The Team

Nikki Dennis

Nikki Dennis

MICM BA (Hons)

Managing Partner

Qualifications: BA (Hons) Degree in International Business. Major in International Marketing. Australian School of Writers (SEO Copywriting). Member of the Australian Institute of Credit Management.

Nikki’s experience within Sales and Marketing spans 25 years both in the UK and Australia. Over 17 years of that has been within the Credit industry selling a range of professional service solutions into most key industry sectors, with particular expertise in Government, Essential Services, Banking & Finance and Commercial.

With a love of connecting with people and building strong relationships, Nikki has always been naturally drawn to sales and client management. She also loves connecting through the written word, bringing her natural flair for creative and expressive writing into the professional arena with copywriting and tender writing expertise.

Throughout her career she has progressed through several key management roles including Sales Director of a global leading provider of Business Process and Customer Outsourcing solutions. Here she was responsible for overseeing the sales and marketing strategy, managing the national sales team & developing client relationships across the entire Australian arm of the business.

Since 2018, she has been consulting; managing long term sales management outsourcing, marketing and copywriting projects in the credit and training industries.

  • Long-time member of the Australian Institute of Credit Management (AICM)
  • Presenter at AICM National Conferences & Government Industry Associations
  • Guest speaker on live industry panel sessions
  • Regular contributor to ‘Credit Management in Australia’ publication

Connect with Nikki here.

Spiro Pikoulas


Managing Partner

Qualifications: Completion of Marketing Concepts, Completion of Marketing Selling Processes, Associate Diploma of Electronics. Member of the Australian Institute of Credit Management.

Spiro’s experience within Sales and Marketing spans over 18 years across several industry sectors. Over 13 years of that has been within the Credit industry. Originally starting in technology and repairs, Spiro began the transition into sales and marketing and up to sales management.

Growing up in a typical Greek family in country Victoria, behind the counter of the local Fish n Chip shop and managing the family video store from a young age, Spiro was destined to have a career in sales and marketing. Building relationships and clientele for the family businesses provided a solid foundation on which to develop his loves of dealing with people and business growth.

Fast forward 30+ years and Spiro is continuing to utilise the same skill set to assist business to thrive and grow. Moving into the credit industry in 2007, Spiro was responsible for territory management across 3 states including building a presence for a brand-new interstate office for a national company.

Spiro’s experience in credit has ranged across several leading collections agencies in Business Development, Key Account Management, Regional Management and Consulting roles. With experience across most industry sectors, he has specialist knowledge in Education, Health, Water, Commercial and Local Government.

Spiro’s strengths:

  • Proactive building and development of long-lasting client relationships
  • Ability to effectively engage and communicate across all levels of an organisation
  • Strong communication skills: verbal and written
  • Creative approach to developing tailored sales solutions

Connect with Spiro here.

Book your FREE 30-minutes consultation now.

You’ll discover our three biggest tips to increasing revenue, sales, and cashflow!